Almost half (44%) of young people living in the UK pick up their phone more than 50 times per day, Deloitte’s latest survey of phone user habits shows. The most common time to use a smartphone is on public transport, when more than 40% very often used their device, whilst driving is one of the times of least use.
The morning remains an active time, with 55% of all users checking their device within 15 minutes of waking. For its most recent ‘Deloitte’s Global Mobile Consumer Survey’, Deloitte asked Ipsos Mori to survey 49,000 smartphone users around the globe on their use habits. The samples discussed in this article relate to the 4,000 UK respondents who were between 18 and 75.
Smartphones are used by tens of millions of people across the UK; they regularly spend the whole day with their users and are collectively looked at over a billion times per day. The devices are often used to fleet away those moments of boredom, connect with friends or the plethora of other reasons users reach for their phone. Read more 
