Twitter alerts. Instagram adverts. Facebook ‘Breaking News’; It’s clear to see how the information influx has become a by-product of our modern-day living. At every moment we find ourselves inundated with news, products and sources that launch from our hand-held devices and hit straight into our consciousness. These instantaneous flashes remind us what to see, do and buy and checking our apps for updates is now a daily routine.
We are in what is categorically described as ‘The Information Age’ – or ‘Digital Age’, an era that began in the late 1970s and has been advancing ever since. Here technological evolution is key and the end goal a more ergonomically designed lifestyle where minimal effort can be delivered to obtain maximum results. But with the emphasis on easier manoeuvring and quicker actions, it begs the question:
why is our younger generation so unutilised in the world of employment?
Studies show that despite our youth employment rates being at a reasonably moderate level, non-graduates and graduates both settle for roles that are low-level and below their skill set, with the highest numbers moving into either retail or service-related industries.
Surely these requirements for contemporary living fit exactly to the skills that budding employers are seeking to mould in this thriving technological landscape?
We are not only living in the age of the digital, but we are also living through it – and no one benefits greater from this than younger people. While the older amongst us may still remember the steady jump between fax to email those born between the ages of 18-25 are more familiar with regularly updated versions of apps on smartphones. Their demographic is not only the most knowledgeable but also the most attuned to adapting to change, attribute companies are keen to develop.
And this starts early. School students can access a plethora of sources at the touch of a button (or many buttons) as more emphasis is now focused on digital learning, information sharing and computer literacy. Where Skype can be used for fun, it is also now a successful tool for collaborating on projects. Even social sharing sites such as Facebook and Instagram are vital to business to stay connected and visually attractive to their customers and affiliates.
Ultimately the demand for tech jobs is rising and roles that were non-existent even 10 years ago are now at the forefront of employer’s lists: you are rarely now a ‘Marketing Officer’, but ‘Digital Marketing Co-Ordinator’. Clearly, the issue lies in getting those struggling to see the array of skills they can bring to businesses who are looking for a modern mindset in a growing digital landscape.
Resources like those offered by TESYouth help younger people break into these key demographics by offering a wide range of courses that cater to this new digital market.
Young people can capitalise on their knowledge of digital systems and take full advantage of what they can bring to the Information Age as much as it can bring to them.
Article written by Lauren Benali & Graphics designed by Issy Howell and Meliha Siqqiqui